Regardless of the crowdfunding platform you decide to launch with, the below tips will help you to ensure that you have a successful campaign. Sure KickStarter is different to Indiegogo, which is different to GoFundMe, which are all different from the growing array of crowdfunding platforms – but the 5 lessons below are key to […]
The reason behind your declining content engagement
Are you seeing a decline in people engaging with your online content? If so, you are not alone. You are suffering from content saturation.
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WordPress Security – Made Simple & Easy
Today I read another article about a new security issue in WordPress that was being exploited, it’s a brute force attack on the XMLRPC function system.multicall – in essence some hackers/badbots were using the function to enable them to attack the XMLRPC area not once per call (the normal) but upto 500 times per call. A […]
We’re Getting Old – 7 Years Old
Each year, on the birthday of SEOAndy, I look back of what we’ve done and what the plans are for the future. This years we are celebrating our 7th birthday – I should probably get some cake or something. In the past year I returned to being a Digital Marketing Consultant in my own right, […]
4 Reasons WordPress Is A Great Platform For Any Website
Long gone are the days where WordPress is the CMS platform of choice among freelancers and small business owners. Once upon a time, it seemed like WordPress wasn’t cut to wear a suit –and rightly so. Business owners had a whole lot of obstacles to overcome in their quest to take their businesses online. When […]
Be Different – Lessons of Digital Marketing
Being Different online isn’t easy. The online world is obsessed with being “better is better”, copying what one website does ‘because it works’ and hoping it will serve your website well, copying meta tag formulas because you see someone in your industry do really well with it, copying content style because it is engaging, copying social […]
How to save your marketing strategy with UX design
We are at a tipping point which will redefine the world of digital marketing. It is time to leave behind the legacy of the pre-digital era. Embrace a marketing strategy built on improving the users experience.
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When it comes to sales and marketing: never give up, never surrender!
Too many in digital fail because they give up too early. It’s understandable when the journey feels never-ending and the goal always out of reach. To succeed we need to learn to enjoy the journey.
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7 Features to Make Your Website Successful
Each and every business envisions themselves differently from the next, even two branches of the same business want to be different. But in terms of website characteristics there are a number of things which can help any website from any industry stand out and implementing these can really help your chances of success in gaining […]
What charities can learn from good Kickstarter campaigns
Looking to your competitors for inspiration is a big mistake. To innovate in digital you need to look outside your sector.
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