Seriously, I've had it with top 10 lists. I hate them, I really do.
I have always been wary of services that offer copywriting and link building. Afterall link building which is paid for is not the cleanest of all things for an SEO, so when a company offers them together I am even more sceptical. FatJoe was a company I first discovered on a search of the web and
Copywriting isn't easy, it can be a real pain in the arse if you've got writer's block or if you've been tasked with a writing 10 pieces for a website you've no idea where to start with. In this simple guide, I will share my 4 steps to helping you write that perfect piece of content, all with the
Writing copy isn't easy, it is time consuming, it requires passion for a subject, expertise in an industry and did I mention time. It also requires you to be literate! All that being said, if you can plough in the time yourself either as an SEO, can afford your staff's time as a manager or team
Believe it or not, this blog is 10 years old! Whoop whoop. Technically it was also my business (andy kinsey designs) back when it was started but that still counts and its gone through 101 different guises. Every few 6 to 12 months it's had an overhaul, as my experimental playground - I mean what
Do you want your readers to be compelled to read your content? Do you think your writing is a little boring at times?Writing amazing content isn't the easiest thing to do, there are many factors as to why someone will want to read your content - or not. But there is one overwhelming thing you can do
Andy often refers to "Content Organisation" as Information Architecture, but that sounds a bit complicated for what in essence is just saying "where do things belong" - that said Andy does tend to deal in websites with thousands of pages (so I may let him off with his jargon this time). Content
The about us page is where irrelevant content goes to die. Often it shouldn't exist at all. But when it does, let's at least make it useful.Do you have an about us page? The chances are it is less than useless.For a start, what is it for? I mean, your entire site is ‘about you’. Why do you need a