Did you know that by early 2014 the number of mobile internet users had surpassed desktop users? If that surprises you or you think “thats early” then you will want to read on. (officially it was 2016, it depends who’s research you – i’ve seen numbers in years across 14/15/16). This article is all about […]
Test Your Website wth Google
Find out how well your site works across mobile and desktop devices. Popping up via a “toaster” notification in Google Chrome I was alerted to the TestMyWebsite service from Google for webmasters, and I really wanted to quickly share it with you. You can get it it via testmysite.withgoogle.com In essence this is a new […]
A Relaunch That Is More Than Theme Deep
On 1st November, in the early hours, SEO Andy migrated it’s domain to it’s new site. The final step in a process that has been a long time in the making.
Colours Colors and Kulers – Black Rules?
Which colour do you think sells the most of a given product, say a new mobile such as the Moto X where you could have any colour back pannel… Did you say blue? 40% of folks favorite colour is blue so you would think thats right, but its not. Psychology in Online Shopping are things […]
Creating the Perfect Call To Action – Part 1
The perfect call to action is kind of a mythological creature, it’s something so rare that actually for many it may as well be extinct. But the reason for this is not that the Perfect Call To Action doesn’t exist, because it does exist, it’s that no two perfect cta’s are ever the same for […]
How to Make Design Personal
Nobody likes to feel like a number and we all love the personal touch when it comes to customer service. By personalising your marketing campaigns, you can reach a wider audience and engage customers with your brand, ensuring they will remain loyal to you for years to come. Whether you opt for an email marketing […]
Expert tips on writing your first WordPress post
So you’ve set up your WordPress blog and are done with the mechanics part of the game. Now it’s time to get done to the actual writing process. So many new bloggers out there spend so much time researching WordPress, what plugins they need to have, how to make it attractive, how to generate keywords […]
10 tips for getting the most out of usability testing
Just because you can find your way around your new website doesn’t mean that other people can. This is why it is so vital to get a cross-section of your website’s target audience to road-test the site before you unveil it to the world. This process of evaluation is called ‘usability testing’ and the results […]
Responsive Web Design – What is it?
It wasn’t long ago that the new web industry buzzword began floating around, Responsive Design. The idea as you may gather is to respond to something. But, actually it needs a little more explanation. As Mark Boulton points out in these two tweets. Please, please can we please stop calling mobile web sites – designed for […]
The Psychology of Color in Design
One of the most common questions I ask is why I have used a certain colour for a certain logo of certain part of a design. The answer can be as simple as ” its what your style guide says i MUST do” but thankfully it’s more often the start of a communication that can […]